Italy's Fashion Industry Signs Deal With Iran
INtroduction: ON Wednesday became the major European countries, the demand for trade facilitation measures cloth to build a stronger presence in Asia, after the lifting of Western sanctions.
Both countries have signed a partnership agreement for nurses throughout the two-day visit of Italian Prime Minister Renzi with a delegation of business leaders to expand trade between the European countries and the countries of Asia and enhancing industrial cooperation.
The agreement was signed by the National Association of Textile and Fashion Fashion System of the Republic of Italy (SMI), which is the sector more than € 52 billion (41 billion pounds) of revenue, and his Iranian counterpart in Tehran clothes Union (TGU)
It aims to develop methodologies to grind and lighter Italian company to obtain a license TGU necessary to control the Asian countries.
That some analysts that the oil-rich Islamic republic almost 80 million people with more than three million people online HVA ar large and regular consumers of luxury goods.
Iran can be a significant expansion of the market is probably worth about two percent of the global luxury market, designed products," BNP Paribas analyst Luca Solca Hexane, as defined above.
Renzi was one of sixty business leaders from all sectors, such as energy, railways and defense. They have promised billions of lines of credit and guarantees, in an extremely wide, to establish a strong position in the Asian country.
Iran is a market with great potential, and I am sure that the Italian company will be able to understand them," said SMI President Claudio Marenzi up.
Asian Office in the last ten years does not apply to cosmetics and a large number of alternative products, or create difficult for European companies to trade in the Asian country.
Iran Challenge
Setting up a company in the Asian country, it is also not an easy task, managers and consultants say, because of the lack of existing infrastructure, retail, high tariffs and restrictions on banks.
The lack of public oversight of international agreements on the protection of the mark and indicates that the Asian country is flooded with fakes.
Italian corporations spend on the property more actively than the angle of the French luxury and fashion rivals.
Gregorian calendar month, the fashion house Florence-based Roberto Cavalli opened his first appearance in the Asian countries, in the footsteps of leather goods maker Piquadro people Camicissima room.
Versace is no reason to open a flagship store in Tehran as soon as possible a number of industrial partners area.
Many French team, however, as well as Chanel, Gucci and LVMH owner Kering, indicate acceptance of "wait and see" angle is shown in the development of Iran's mediation.
Some of the French brand as a family-controlled Longchamp bags and coffee maker Lalique crystal, AR longing, included in the distribution, but not all plans to open a boutique.
For a country in North America Asian country could become a new region to overcome," says the head of government and Lalique dominant co-owner Silvio Denz, who has become a space for new market brand consumer jewelry and crystal beings in the last decade. one in all the major large French companies to speculate directly in the Asian country LVMH Sephora cosmetics merchandiser. is in negotiations to open two to three vendors in Tehran in the autumn, in collaboration with associate in nursing Iranian partner and distributor of luxury goods Chalhoub geographical area, serving close to LVMH, told Reuters.
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